About Laura
A New York native designing in Manhattan, sleeping in Queens, and fueled by analog artistry.
I am a design lead, art director, and illustrator with over 15 years of experience shaping successful brands across the beauty, wellness, e-commerce food & beverage, and celebrity spaces. Partnering closely with marketing and brand strategy, I translate big-picture concepts into multi-platform visual systems that drive business results, from directing on-set campaigns to engineering complex packaging.
Equal parts strategic leader and hands-on maker, I love blending physical mediums and analog textures with digital precision for print and digital ecosystems. My approach pairs an open, collaborative style with a passion for managing and upskilling designers, allowing me to lead high-performing teams and create memorable work alongside extraordinarily talented people.